Naples is making a mistake! Official: If you are wrong, you will be wrong.

Recently, last season's Serie A champion Naples released the home jersey for the 2025-26 season. With the joining of De Bruyne and former Premier League stars such as McTominay and Lukaku, this defending Serie A champion has attracted considerable attention. However, while the new jersey was released, Napoli also made a small own...

Related media found that the words "Authentic Match Shirt" (player's jersey) on the certification logo on the lower right corner of the front of the new season jersey were wrongly printed as "Authentic". Obviously, the letter "h" in the spelling was misplaced. As a result, this situation attracted thousands of Naples fans to make jokes and ridicule from fans of other teams.

After this own incident was reported, Valentina DeLaurentis, the daughter of club chairman DeLaurentis and the head of marketing of the club, responded to the misprint of the jersey. Unexpectedly, the fans received a reply: If you are wrong, just wrong! Don't change it!

Valentina de Laurentis said: "There was a spelling error on the recently released home and away and goalkeeper's jersey certification logo and it quickly went viral on the Internet. I could have made excuses or corrected it in the remaining production, but I would rather keep it as it is and let it deliver a message: hard-working people may make mistakes, and it is important to find a solution quickly (if possible) or learn from it. This mistake will make our jerseys more ‘human’ and even more unique in some way.”

In the face of this "PR crisis", Valentina's response can be said to be textbook-level , and then she used this mistake to encourage more people, "I hope it can become an encouragement to young people, who often dare not act or challenge themselves because they are afraid of facing (especially online) 'trial'. But it is after falling that we can stand up again, grow up and continue to live. As our city has proved for centuries, it has never died, it still lives."

For many Naples fans, buying jerseys has always been a headache. Since the team's jersey sponsor is not a traditional sports brand, but a sports brand under the Italian luxury brand, it is difficult for Chinese fans to buy this jersey in China. Due to the positive response of the club in this "own" incident, this "misprint" jersey will inevitably make this "misprint" jersey more popular.

Maybe in the future star card market, who can open the certification logo for this "misversion" jersey will be an unparalleled collection.