50 million pounds per year! Chelsea s new sponsor has basically finalized, the contract is expected to be extended in the summer window, and revenue is expected to increase

Just now, according to the exact news brought by Chelsea, the team has found a new chest sponsor. Some time ago, Chelsea had been in a chestless advertising state. Senior executives hope to find the right sponsor for the new season as soon as possible. In the end, they reached an agreement with real estate tycoon Damak, and Chelsea will play in a jersey with the words Damak Real Estate for the rest of the new season.

Objectively speaking, the conclusion of this contract is actually very critical. In addition to being able to make a considerable income for Chelsea in the remaining time. More importantly, this proves that they still have a good appeal at the moment. Because in addition to Damak Real Estate sponsoring Chelsea this season, the team's chest sponsorship bidding for the next few seasons is also being contested. Several capable buyers hope to sponsor Chelsea in the future. And the fees given are very high, which is something Premier League teams are willing to see.

, chest sponsorship advertising has always been one of the important sources of club fiscal revenue, and is also very cautious about the choice of sponsors. In addition to choosing some powerful brands, more importantly, the sponsorship amount must be passed. Generally speaking, the front-line giants at Real Madrid and Barcelona level have theoretically higher than EUR 70 million. Ordinary giant teams like Chelsea basically have to get more than 50 million euros before they pass the exam. This is Chelsea’s requirement for the fees of new sponsors. Interestingly, Damak Real Estate is currently negotiating with Chelsea for its next plan.

They not only hope to sponsor Chelsea's remaining time this season, but more importantly, they hope to officially sign a new chest sponsorship contract with the Premier League giants at the end of the season. At present, they are indeed in the lead in the trading competition. Objectively speaking, all aspects of Damak Real Estate do meet Chelsea's requirements. They have been leading the high-end real estate market in the Middle East since 2002. In recent years, they have also launched a series of real estate projects that are well-known around the world.

Chelsea has worked with them before, and some senior executives believe that it demonstrates the club's brand appeal globally. It is worth mentioning that in order to express sincerity. Damack will also launch a Chelsea Football Club brand luxury home in a £1 billion development. Previously, they have joined forces with Versace and other brands to launch real estate projects. Now Chelsea will become the first football club with similar cooperation, which is very useful to the top leaders. In addition, Damak also promised Chelsea. Next, just sign a contract with them and they ensure that Chelsea is given nearly £50 million in sponsorship fees each season.

contains a basic sponsorship fee of £40 million plus a floating clause of 10 million, which can be said to be very generous. According to the current market conditions, if Chelsea can sign sponsorship contracts with Damak in the next few seasons, their revenue in the advertising position will jump to the top five in football. Second only to a few teams such as Real Madrid, Barcelona and Manchester United, it can be said to be a double improvement in influence and revenue. The negotiations between the two sides have come to an end, and Chelsea is willing to sign a contract with Damak in the next step. It is worth mentioning that despite such a high price, Damak offers.

But there are still other sponsored brands trying to get involved in the deal, they are willing to sponsor Chelsea and have a strong desire. I wonder if other brands will come up with higher prices in the future? Anyway, for Chelsea, this is what they are willing to see. Although they are now very popular in the sponsorship market, the team's current situation is not very good. They must improve the overall strength of the team as soon as possible and return to the ranks of first-tier clubs. What do you think about this?